I know. I just wrote a How I Got My Agent post that was all about why it’s totally okay to quit. AND IT IS. To be clear. There is no right or wrong time to quit. Or to get back in the game. Or to leave it entirely. Or to try something new. Publishing is dynamic, and you can be, too. What you should not be is knee-jerk reactionary because you read some Bad Advice on Twitter™. Of which there appears to be a lot lately.
If you are new to querying, please go read my agent sib, E’s How I Got My Agent post first. There’s some Very Good Advice™ to be had there that we really don’t talk about enough. Like how pre-pandemic querying advice should be thrown out the window and some great tips on setting limits to help your mental health through this most arduous of journeys. My personal favorite being letting someone else have control of your query inbox. Which, by the way, if you don’t have a separate email JUST for querying, I do recommend setting one of those puppies up and giving yourself a specific ringtone for it that you can also just… turn off.
This post is sort of the reaction (not knee-jerk) to E’s post, which made me realize my own How I Got My Agent novella was great for those long-time queryers who were worn to pieces but maybe wasn’t considering the message I might be giving to writers new to the trenches. Fortunately, E to the rescue to rectify my oversight!
However, this post is also the reaction (knee-jerk, a bit, yes) to some new Bad Advice™ I’ve seen making the rounds on Twitter (again). Evergreen bad advice. Everyone’s favorite.
Luck is a real thing. It has nothing to do with you.
You could write an objectively fantastic book. It could hit all the right writerly things. It could have a great hook, a cool concept, a fantastic story arc, fast pacing, hit its beats with dynamite precision, and prose that makes the reader’s mouth pop open into a delighted little “O.” But let’s say for shits and giggles it’s a new adult portal fantasy about giant Donny Darko bunnies navigating their way through college who get sucked into a weird space/time dimension. Okay, clearly I don’t read a ton of sci-fi but DO YOU GET MY POINT? If the book is not hitting the right market at the right time, it can be the best fucking book anyone has ever read and no agent will request it because they can’t sell new adult right now, never mind portal fantasies that maybe are also sci-fi genre blending. This has NOTHING to do with you as a writer or your ideas or your book. Maybe in two years new adult will be a thing in traditional publishing. Or portal fantasy will be back. Or genre blending will be the next hot trend. But right now, that’s probably going to be a whole nope.

I don’t consider myself a very lucky person, but I obviously have been. Here are just SOME of the ways I have gotten lucky over the past couple decades of this wild publishing journey of mine:
- At the very last moment a spot became available at a retreat in 2017 put on by MadCap Retreats and We Love Diverse Books and when I applied, I was able to snag it. There, I was able to make some amazing connections, many of whom are still my friends, CPs, and were influential in getting me where I am today
- I got rejected from #PitchWars and #AMM and #RevPit a million times, yes, but I also made SO MANY friends and connections along the way
- Two of the people I met at that conference in 2017 and one of the people I met during AMM helped me do BIG EDITS to the book that would FINALLY get me into #PitchWars
- Being a #PitchWars mentee absolutely gave me a bigger platform than other querying writers
- The #PitchWars showcase went very poorly for me, yes, but I again, made friends and CPs and supporters – AND one friend in particular who REFERRED ME to my now-agent (Gabriella you are amazing I owe you forever!)
- My agent passed on my first book queried but was kind enough (and liked my writing enough) to request another book which is the one that ended up being The One

A lot of things had to come together over a long period of years for me to get to that one single yes, and much of it involved luck and opportunity and yeah, hustle. I had to recognize the luck when it was happening and seize it, for sure. But to just pretend it was all me working my ass off and no just like… happenstance would be doing a disservice to other writers who are working THEIR asses off and no magic is happening.
Which is to say, if you’re working your ass off and nothing is happening, it doesn’t necessarily mean you’re doing anything wrong. You could just be having shitty luck. There’s no way to control luck, but you can keep trying. Or not. Up to you. But don’t give up because someone said you had [arbitrary number of rejections] so you must be Writing Bad. Nope. No. Wrong.
Privilege is also real. Don’t minimalize it.
Privilege comes in so many forms. Whiteness. Straightness. Able-bodied-ness. Economic privilege has huge power in publishing. Connections. Networking. Who you can rub shoulders with (or not). A lot of the same things that fall under the category of “luck” for me can also fall under privilege.
- That retreat in 2017? It was lucky a spot opened up and that I got in. But if I hadn’t had the money to afford to go, all the luck in the world wouldn’t have made a damn bit of difference
- During the #PitchWars revision period, I was in the middle of transitioning jobs, which was actually just lucky timing, but I was economically privileged enough to be able to take a full month off between the two jobs to focus ONLY on my revisions. Many of my peers did not have this advantage
- Do I think my whiteness and overall appearance of straight-passing/non-disabled in a profile pic helps me? I would be stupid not to
That said, the things you can’t see about me in a smiling photo on Twitter or my gushing about some kittens have hurt me. Almost destroyed me. Almost smashed this glass slipper of a dream against the cobblestone. Migraines. Broken teeth. Nerve damage in my back. Disassociation. My sexuality and coming out and what that has cost. The exposure putting my touch aversion and trauma on full display brings that I never really calculated. How talking about my recovery from addiction has ostracized me in IRL circles. So much incalculable pain to chase this thing I might never really hold to tell these stories the world might not even want.
It takes someone special to understand the unique experiences of people digging deep from these wells. That has nothing to do with you. It’s a them problem. Not a you problem. That doesn’t mean it doesn’t hurt just as much, though. Your pain is valid and real, and I see you. But please do not let anyone drive you to quitting or changing your story or taking your identity out of it because of some un-nuanced hot take on Twitter. You are the only one who can tell your story. Finding someone to champion it, well, that’s the journey. If you want to take it.

Sometimes, it takes a few (dozen) books.
You can be writing good books now. Probably are! But if you love your writing and your craft, they’ll only get better. So, if you still love writing, and it isn’t taking a toll on your mental health, keep writing them! Don’t let anyone tell you you’re a one hit wonder. There’s always a chance to circle back on that other book that just wasn’t quite right for whatever reason. I know loads of people who have resurrected shelved books with their agents and gone on to sell them when the market was better for that book or their craft was better for that revision.
Also, if you need a personal example, a reminder that my agent passed on one of my books, requested another right away, and offered on it. So clearly it wasn’t “you suck as a writer” it was “this isn’t quite the right book for me right now what else you got?” And because I had been querying forever, there was in fact something else! Bonus to querying forever! So, for any new writers who are wondering, “Do agents really mean it when they say I hope you’ll consider me for your next project?” Yes! They do! A vast majority of my agented friends have agents who rejected previous projects.
Do not Self-Publish just because
Before I wrap this up, I do want to add this last part. Because hidden among some of the Bad Advice I’ve seen making the rounds on Twitter is some Good Advice. But it’s (of course) lacking some meat on its bones.
There are loads of reasons to choose to self-publish. You want the book in the world, have some money to spend (and know how much that will cost and how much you can afford), and don’t care how much money you’ll make as long as you can have something in your hands. You are a very savvy marketer who can write fast and have a great business plan and are ready to make a business of this whole self-publishing thing. You want a super expensive hobby and that’s cool if that’s all it ever is. The list goes on.
You should not self-publish because you’ve been querying for five months and have received twenty form rejections and fuck it. Self-publishing is a VERY big endeavor. It’s a whole business unto itself and you can incur tons of debt very quickly if you aren’t going in with your eyes wide open. Sadly, there are also a lot of folks who will prey off your desire to get your book into the world no matter the cost. Self-publishing should really be taken seriously and considered for a long time. Don’t allow rejections from traditional publishing to send you into debt if you’re not in a position to take it on. Instead, try some of the tips in my agent sib’s How I Got My Agent post to stave off (some) of the sads.
TL;DR I self-published two books in 2016 and 2017. I’m very proud of them, but I wish I had not done it. It cost me $10,000 that would have been better put to other uses. I made less than $1,000 on both books. This is a more common experience than the “I make six figures a month self-publishing and YOU CAN TOO*” stories you hear.
*All you have to do is buy my 7-book series on how to accomplish this and attend my $1,500 course on how to do it ‘right.’
Don’t let Bad Advice Get you Down
So all this very wordy post to say simply: Querying is hard. And shitty. It takes forever. And involves way too many things you have zero control over which is exactly why you see so many of these “Just do X” or “If you are getting X query response, then Y” posts. People are trying to help you (and probably themselves) regain some control over a process that is totally uncontrollable. I get it. I like rules too. And control. Boy, do I like control.
But I don’t like lies. And that’s what all that shit is, I’m afraid. Lies. There is no One Good Way to query. If there was, we’d all be doing it and getting our agents and taking publishing by storm. Or probably more realistically someone would be hoarding it and selling it to the highest bidders.
Either way, if you need to quit for you, absolutely do it. But don’t give up too soon. If people like E and me can tell you anything it’s that even when you think there isn’t, there’s a lot of story still left.
Xoxo,
Aimee
“*All you have to do is buy my 7-book series on how to accomplish this and attend my $1,500 course on how to do it ‘right.’”
let me tell you about the UNHOLY SOUND I MADE when I saw this–
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